Once upon a time the internet was a simple place to get ranked in. Pre Google you have Lycos, Yahoo & Msn. All you had to do was throw up a domain fill the page with the keywords you wish to rank for, and I mean over stuff the page, then the search sites would blindly send you hordes of traffic.
How times and seo has changed. After Google came in and shaked up the whole industry with their relative search results and concentrate on quality, all of the spam practices of old got kicked to the kerb. Don’t get me wrong there are several spam practices still in operation today, it’s just that you will not openly get away with them.
Nowadays Google are still the king’s of search and Google dish outs for about 60% of successful website's traffic levels. The stress these days is on quality, links and trust. There are additional factors like how frequently you update your website and the quality of the sites that link to you. The world of seo consultants is know much more of a tactical pursuit. The web has grown to maybe 100 times what it was in the 90′s so it’s harder to rank.
There are lots of new web properties like web 2.0 sites and social bookmarking sites. You need to use these to your benefit. Or perhaps better you need to use services like ping.fm to apply automation to the process for you. If you can automate your seo as much as is possible you can rank in a quicker and less complicated fashion.
Many businesses contract out their optimisation work to website design firms, seo consultants or seo execs from India or The Phillipines. The labour is much cheaper there and the standard of work is glorious. The enterprises that want to excel on the web in the 21st century are serious about their seo efforts. That is the way of the future.
To find more optimization tips visit this website: www.seo-city.co.uk
